Our Products
Insights@Strategy&Blue
Insights@Strategy&Blue are productised reports and is a carefully curated collection of successful strategies from companies from various industries. This includes proven strategies that have led to strong growth. This also includes key learnings, market disrupting strategies, and some strategies that proved to be a failure.
VoC@Strategy&Blue
VoC@Strategy&Blue are productised reports that focuses on and discusses the voice of customer studies. These studies are real verified reviews, carefully collected from trusted sources. The studies focus on psychographic analysis of customers and it’s aimed at helping clients to understand the customer pain points, their needs, and the key buying criteria among others.
Trends@Strategy&Blue
Trends@Strategy&Blue discusses about key trends in selected industries. These studies focus on trends that are having an impact on the industry, the expected future trends, and what can dramatically alter the success or presence of a company in this space. The idea is to alert companies of what’s happening in the market, what they can expect, where the market is moving, the opportunity areas, and any strategy change they may need to initiate.
Battlecard@Strategy&Blue
Battlecard@Strategy&Blue is a premium product offering for sales and marketing teams. Battlecard@Strategy&Blue comes in two formats – the regular format where we select the competitor list and create the Battlecard for the client. The other is the build your own (BYO) format, where the user can select the competitors that he/she wants to compare. Then the user can further customise it by selecting the required comparison parameters, which we will follow to create the Battlecard.